Understanding EPR & Its Need

EPR: Extended Producer Responsibility.

Under EPR, those who manufacture and discharge plastic waste into the market along with those who use plastic products for packaging have the responsibility for recovering, recycling, reusing, and disposing of the product appropriately.

EPR refers to a product’s complete lifecycle and holds the manufacturer or brand accountable for the effective and environment-friendly management of the products they manufacture. It commences when the product is conceptualised and produced and ends when the consumer has used the product entirely.

EPR Guidelines

The Ministry of Environment, Forest, and Climate Change announced new EPR guidelines under the Plastic Waste Management Criteria, with the purpose of reducing plastic generation and defining rigorous rules to ensure safe plastic waste management.

Manufacturers are considered accountable for the collection and recycling of defined volumes of plastic that they create and sell on the market under Extended Producer Responsibility (EPR). The PWMR holds plastic manufacturers and importers, as well as brand owners that use plastic for packaging, accountable for waste management. According to the rules, manufacturers have five years to meet waste management targets, beginning with 50% by 2024-25 and 80% from 2027-28 onwards

Make your brand EPR certified

Benefits Of Obtaining EPR Certification From Go Rewise

More than 1M MT plastic recycled to date

Approximately 2.5 crore bottles recycled every day

More than 50000 ragpickers

More than 1000 trusted customers

We have robust partnerships with more than 100 PET bottle suppliers

Total 6 facilities, over 25 product variants

Simple Steps To EPR

Applying For EPR


Contact us by completing the application form and providing your contact information.


A dedicated manager will contact you to learn more about your company and its requirements.


Submit all required documents, we will complete the paperwork and apply to the relevant authority on your behalf.


We will keep you posted on the application's status.


After proper registration, we will email you the certificate.


If the form is complete and correct, the department will furnish the certificate.

EPR Registration
and Compliance

    Recycling Process

    PET Bottle Recycling Process

    Waste collection

    (Industrial and household waste is collected with the help of ragpickers, collection drives, junk collectors and scrap dealers.)

    Collection & Segregation

    (The collected waste is segregated into different categories according to the contamination levels.)


    (The collected & categorized waste is then transported to the assigned Go Rewise & Ganesha Ecosphere facilities.)

    Go Rewise & Ganesha Ecosphere Facilities

    (At the facilities, the waste goes through multiple cleansing steps and stringent procedures.)

    Value-Added Products

    (Premium quality rPET products are manufactured that come with the 100% recycled tag and EPR certificate.)

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